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Category Archives: Articles

MN vs WI: What to Know

Written on April 19, 2022 at 3:02 pm, by

With Minnesota and Wisconsin being so close in proximity, it may be easy to assume there’s lots of overlap in the world of real estate, and in a few ways, there is. Many people who live in MN have cabins in WI or perhaps plan to retire there or vice  Continue Reading »

Your New Construction Cheat Sheet

Written on March 23, 2022 at 1:30 pm, by

New builds are a big part of the emerging real estate landscape. In fact, more than one third of single-family homes for sale right now are considered new construction, according to Redfin real estate firm. This is why our blog post this month aims to give you the facts and  Continue Reading »

What it takes to be a sales leader

Written on February 18, 2022 at 10:48 pm, by

with Brent Widman There are probably a thousand different paths that people take to becoming a ‘leader’ in their industry. Yet, without a doubt, these paths all have common denominators. We chatted with Brent Widman, sales coach with Southwestern Consulting (and sales leader himself) to get his take on what  Continue Reading »

Staying in the Know About Cyber Phishing Schemes

Written on January 14, 2022 at 9:25 pm, by

In our blog this month, we are focusing on how we can stay aware and prepared for any cyber phishing attacks. While these types of fraudulent schemes are not new, they remain relevant as they continue to be pervasive in our daily lives and have evolved since their inception. We  Continue Reading »

A Secure Home for the Holidays

Written on December 16, 2021 at 1:41 pm, by

As we get ready for the holidays, many of us are considering traveling to celebrate the holidays with family and friends or planning get-aways to warmer states. Though it’s hard to admit, criminals know that this is a season of travel as well. So, with this in mind, there’s no  Continue Reading »

Creating a Culture of Gratitude and Giving

Written on November 23, 2021 at 7:55 pm, by

Tis the season! With holidays just around the corner, bell ringers in the stores, and Christmas gifts already selling out online, the hustle and bustle is all too real. It can feel impossible to squeak out some time to actually focus on gratitude or schedule a time to volunteer and  Continue Reading »

Helping Your Client Understand the Benefits of Homesteading

Written on October 13, 2021 at 1:49 pm, by

When you hear the word homestead, it may conjure images of chickens and goats, gardens and fields. However, homesteading is less about what the homeowner does with their property and more about how the property is classified. Helping a homeowner apply for and understand a homestead classification may be a  Continue Reading »

Learning from Minnesota’s Settlement History

Written on September 20, 2021 at 3:12 pm, by

For the last few centuries, Minnesota, along with the rest of our great nation, has been an ever-changing landscape of culture and ethnicity. To better understand our history and learn from it, Trademark interviewed Michael Brennan, an instructor at MN Realty School. We hope through his knowledge and insights, you  Continue Reading »


Written on August 5, 2021 at 8:45 pm, by

Phishing is a growing issue, and not just in the Land of 10,000 lakes! Big or small, most companies around the globe have been subject to these online predators, and financial institutions and other banking related entities are highly susceptible! Pay attention to the details and protect yourself! Never click  Continue Reading »

Curating a Customer Service Philosophy

Written on July 30, 2021 at 4:39 pm, by

Everyone believes in good customer service—at least— they think they do. When we’re on the receiving end (the customer), we always expect to be treated with the respect, dignity and honesty we deserve. We hope for great customer service and when we find it, it’s hard not to tell others.  Continue Reading »